BID Staff

Executive Director

Deputy Director

Wilma Alonso

Wilma Alonso is the Executive Director of the Fordham Road Business Improvement District since its inception in 2005. Her eighteen years of community service and a long list of accomplishments sustain her credentials and dedication to Fordham Road community. As BID Executive Director, she is responsible for the economic & community development planning, program planning, development and implementation, fundraising, and fiscal management. In addition, act as staff to the Board and its committees and serve as the Board’s liaison to community and civic groups, government and elected officials.

Daniel Bernstein

Daniel Bernstein, Deputy Director of the Fordham Road Business Improvement District (BID), assisted in the BID’s start-up in 2005. Daniel manages all day to day operations, including budget financial procedures, grant requests and policies, general administration and park and public development/capital improvement projects. Daniel directly supervises all BID staff and acts as the primary liaison with city contractors and service personnel. Throughout his term, he has assisted in designing and creating a variety of marketing events and advertisements. A 2012 graduate from Coro New York’s Neighborhood Leadership Program, Daniel has continuously implemented numerous public space and park redevelopment projects that greatly benefit all the residents, shoppers and visitor’s to Fordham Road.

Junior Staff

Marketing Manager

Special thanks to our volunteers with the Fordham University Gabelli Service Learning Program.